Let’s face it: today’s economic headwinds are forcing buyers to scrutinize every dollar—and that’s not necessarily bad news. In fact, it’s a massive opportunity… if you know how to play it right.
In this free 3-part series, industry pros who’ve been on both sides of the deal table share how to adapt, elevate your value conversations, and ultimately win more business—even in tough times.
Each 45-minute session is designed for revenue teams tackling today’s toughest challenges—packed with real-world insights you can put to work right away.
(We’ll send you a link to all recordings – because life happens.)
Featuring: Dean Edwards, Procurement Leader
Gain insider perspective from seasoned procurement leader Dean Edwards. Discover how procurement teams evaluate vendors in a tightening economy—and why this can actually be a golden opportunity if you know how to deliver and communicate value.
Perfect for: Sales, Account Management, RevOps, Customer Success, and anyone selling into large organizations.
Featuring: Todd Snelgrove, Former Global Head of Value, SKF
Learn how to build a business case that gets attention—and gets approved. Todd Snelgrove, a global authority on value quantification, shares how to involve stakeholders early and communicate measurable, defendable ROI that can’t be ignored.
Expect practical frameworks you can use immediately.
Featuring: Bruce Scheer, Dean Edwards & Todd Snelgrove
Bruce Scheer reveals proprietary research identifying the 10 causal factors that influence a buyer’s perception of value. Learn how to craft an elevated buying experience that makes you stand out—even from competitors buyers didn’t realize they had.
Plus: A live panel Q&A with all three experts to get your burning questions answered.
Co-Founder, ValuePros.io
Procurement Leader
Value Selling Expert
